Ipsos and sample automation

Ipsos is committed to the automation of its global sampling processes, from feasibility to execution, to deliver better online research services to our clients. At the center of this is the SampleOne platform.

On the demand side, new Ipsos products are launched on SampleOne and designed from the start to be API-ready. Our teams are also at work gradually transferring legacy products, trackers and new ad-hoc work to SampleOne, and changing their sample design to be API-ready.

On the Supply side, we are gradually evolving our blends to give priority to API-integrated partners.

The integration consists of two distinct components:

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Feasibility API

Allows us to run reliable feasibility checks and create blends in real-time. We expose structured specifications for new survey opportunities and receive your sample capacity and costs in real-time.

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Supply API

For project execution. We give you access to structured specifications for all Ipsos demand open to you, and all the information you need to send targeted sample, monitor field completion and improve your conversion rates.

We wrote this documentation to make it as easy as possible for you to integrate with our platform and join our programmatic network.

In the following chapters, we will take you through all the steps needed to complete the integration, describe the different methods available, different integration options and recommended integration flows. Our Support team will also be happy to review these with you in person.